How Much Does Mobile App Maintenance Cost [Complete Guide 2024]
Jayesh Rathod
21st Apr, 2022
Mobile apps witness tremendous turbulence in terms of advancements and innovations. The much-appreciated parameters in your app might become obsolete in a matter of a blink. So, constant up-gradation, changes, integrations, and error removal are necessary to let your app survive amidst the neck-to-neck competition.
The developer’s role is not over right after the app comes out in the market. There are so many underlying monitoring, tracking, updating, and maintenance involved even after the release of the app. In short, you can consider mobile app development as a long-term commitment.
The mobile app maintenance phase comes right after the app development and release. At Auxano Global Services, the best mobile app development company, we think of maintenance as crucial as the app development part. Most clients think of app release as the last phase of the app development journey and remain unaware of the maintenance phase and its importance. But investing in mobile app maintenance provides many perks and is critical for keeping your app among the top performers.
If you are new to the concept of maintenance or intrigued to know about our mobile app maintenance cost in 2022, then you’re in the right place. Follow along with the article to find all the details about our mobile app maintenance plan.
The Importance of Maintaining Mobile Apps
Nowadays, everyone talks about app maintenance. Ever wondered what’s so special about it? The reason lies in a myriad of benefits offered by app maintenance.
First things first! App maintenance saves your product from getting obsolete and turned down by google play stores. Moreover, you must maintain the apps to keep them up-to-date with the latest technological advancements. Such a spirit will keep you in the competitive race for eternity.
The following points will help you realize why maintenance services are essential for a mobile app’s health.
1. Eliminate Massive Uninstalls
As app owners, gaining massive downloads and eliminating uninstalls are your primary goals. But, how do you achieve lower uninstalls for your application? By maintaining your app from time to time, simple!
Lethal bugs and frequent crashes in your application harm the user experience, compelling your audience to get frustrated and uninstall
your app at the earliest. Besides, you can find more uninstalls if your app ceases to stay up-to-date with the latest industry trends.
App maintenance is the one-stop solution for all these concerns. Investing in regular maintenance resolves these bugs and reduces uninstalls dramatically. Additionally, maintenance services keep your products aligned with the current paradigms and further improve their retention in user devices.
2. Offer an Enhanced UX
Do you wish to foster a long-term relationship with your audience? Or, more precisely, do you want to retain the existing customer base? It’s time to invest in a state-of-the-art user experience if that’s the case!
Unfortunately, user expectations from UX tremendously vary. So, it becomes increasingly difficult to harness the best-in-class user experience and keep them up to the mark at all times. However, you can do so by investing in top-notch app maintenance services.
The best app maintenance companies offer premium services that enhance the user experience of your products. Finally, you can offer high-level UX to your customers and harness the latest trends in the sphere.
3. Lead the Market Competition
Nowadays, users have numerous choices when it comes to downloading and using applications. The app stores remain crowded with cutting-edge products, leaving no scope for weaker apps to survive.
So, you need something extra to gain an unbeatable competitive edge for your app. Without such an additional asset, your app might get lost in the cut-throat ocean. Luckily, you can resort to app maintenance and keep your product up-to-date to survive in the industry.
High-quality app maintenance services test your product on multiple grounds. Finally, the experts update your app on all parameters, creating better experiences that have more capability of staying in the industry for a prolonged period.
4. Prevention Against Cyber Attacks
Hackers have turned wittier than ever. They remain aligned with the latest security paradigms and understand the loopholes even before you do. So, your apps remain prone to compromises if the security patches get expired.
It will be best if you leverage the latest security practices and follow the guidelines to safeguard your app against dreaded cyber attacks. However, tweaking your app every time new security rules roll out can be a Herculean. No worries!
You can get in touch with top-class maintenance teams to check the security patches in your applications and upgrade them for the highest impacts. Consequently, you can save your users from facing brutal cyber-attacks through your mobile apps.
5. Optimum ROI
Monetizing the apps and churning massive returns are the best-in-class benefits of accessing app maintenance services. You can have a thoughtful application but a flawed experience can ruin its performance among users.
So, it becomes crucial to maintain your app based on the latest paradigms and retain its buzz among customers. Such a feature will retain the existing audience while acquiring new leads for your business. Overall, you can get optimum returns on investment by leveraging consistent maintenance service for your premium applications.
Hopefully, you have an idea of why everyone praises app maintenance services. However, these reasons might not be sufficient for you to strike an investment. Don’t worry; we have more influential points right below.
Why Invest in Mobile App Maintenance?
By now, you must have realized that mobile app maintenance is crucial for your app to remain in the competition for a longer span. Investing in professional app maintenance lets you ace the app game like a pro. Want to know how? Well, below you will find all the benefits that mobile app maintenance unlocks for your business.
1. Bug Fixing
App downloads are the most promising factors for gauging the success of your mobile app. If your app includes hazardous bugs and malicious files, then the users will stop using your application. This will also increase the number of uninstalls and bad reviews about your app in the play store.
Moreover, your app might seem flawless in the beginning, but as the algorithms upgrade, it may consume too much phone memory, entail poor user experience, and tend to crash a lot. Such faulty app behavior will compel the users to give up on your app.
Thanks to app maintenance plans which keep checking the app for top-notch technical features and fixes all the bugs from time to time. So, investing in app maintenance can be a lifesaver in retaining the size of the user base for your app.
2. Harnessing Latest Trends
Multiple apps are released into the market every day. Some of them are even from your business domain. As apps continue to saturate the pool each day, the competition hikes. If your app doesn’t contain the latest features, the newer apps will replace your app in terms of delivering better structure, user experience, and the latest algorithms. So, to remain in the heat of the competition, it’s essential to invest in app maintenance that keeps your app aligned with the current trends in the app industry.
3. Brand Image Effect
App maintenance provides a positive brand image throughout the life of the app. If you keep your app unattended for long, you risk a rusty negative impact on your brand image. Investing in app maintenance assures that the developers update your application and remove the faulty features continuously. Such commitment convinces the users that you think about their betterment.
4. Financial Gain
Your app might gain errors suddenly. If left unchecked, the app risks accumulating further errors in due course. Such delayed maintenance of the technical faults might cost you a lot. But regular maintenance and checking to solve the bugs regularly keep the fixing cost as low as possible.
Now you know the long-term perks of investing in mobile app maintenance. So, it’s time to resort to knowing the different types of app maintenance and their costs.
Are you convinced of investing in in-app maintenance? Cheers if it’s a yes!
Now, let’s dive deeper into the subtle (and not-so-subtle) aspects of mobile app maintenance. Stay tuned!
What are the Types of Mobile App Maintenance?
Mobile app maintenance is the ultimate weapon that provides a competitive edge to your mobile app. The long-term performance of your app is proportional to the frequency of maintenance. The higher the frequency, the better the reputation of your app in the market. And as the reputation improves, you get to churn more return on investment. Indeed, mobile app maintenance is crucial. But do you know about the types of app maintenance?
Based on the principal driving idea, you can classify app maintenance into different types. Let’s look at each of them.
1. Preventive Maintenance
Resolving the bugs in your app, and streamlining the backend as per the latest algorithms saves a lot of unplanned expenses and unexpected downtime. Thus, the regular maintenance of your app is referred to as Preventive App Maintenance.
2. Emergency Maintenance
At times, your app can give off severe errors that demand immediate attention. Such immediate checking and bug-fixing come under the category of Emergency Maintenance.
3. Corrective Maintenance
Corrective Maintenance smoothens the technical flaws and imperfections in the backend and layout of your application.
4. Perfective Maintenance
Based on the user feedback that your app receives, the efforts to perfect your app in terms of user experience and current trends come under Perfective Maintenance.
5. Adaptive Maintenance
Adaptations according to the latest trends in the OS, software, and hardware ends of your app come under the umbrella of Adaptive Maintenance.
Since you have an idea of the different types of app maintenance, it seems the right time to direct the steering towards knowing the app maintenance cost in India.
How to Maintain Mobile Apps: The Steps
App maintenance is a hefty task. It requires catering to several aspects and following numerous best practices to succeed at app maintenance. Understandably, you cannot win over the app maintenance dimension without knee-deep knowledge and sufficient hands-on experience in the domain.
We are here to help you! The following write-up includes the rudimentary steps of acing the app maintenance paradigm in the blink of an eye. All you need is to understand the measures and strategically approach them for the best outcomes.
So, without further ado, let’s analyze the steps that you must follow to maintain a mobile application like a pro.
1. Build Robust Apps from Scratch
The best applications in the industry have app maintenance in the foreground right from the beginning. They make their products highly scalable and flexible to accommodate futuristic changes. Also, you can create detailed documentation to assist teams during the future of mobile app maintenance works.
Besides, the app developers leverage cutting-edge technologies in the products to ensure that they do not become obsolete right after development. Also, aligning the apps with next-gen stacks keep them favorable for any time modulation and tweaks.
Above all, you can invest in features that impart a high sense of convenience to your app. You should omit irrelevant functionalities that deviate your users from understanding the crucial aspects of your application.
An application with all these features will be the most maintenance-ready product for future changes.
2. Accommodate New Users with Scalability
A rigid application cannot house a growing customer base. So, they are unfavorable if you wish to expand your business and harness new leads through marketing best practices.
What can you do in such a scenario? You can simply make your mobile app scalable and serve more customers as they connect with your business.
So, you should foster scalability right from the beginning. Begin by adding functionalities that can cater to a massive audience base simultaneously. Also, check for glitches by subjecting your app to a heavy load. Before rolling it out in the market, you can resolve all the bugs and give an intuitive experience to all users at a given time.
3. Assist Your Maintenance Team
Are you hiring a third-party maintenance team? You must engage in some additional hard work if it’s a yes! These professionals have less familiarity with your business culture. So, they might take some time to understand your culture. So, it’s best to hold their hands while they realize your goals and maintain your products accordingly.
Due to such inconsistencies, many companies prefer maintaining their apps by the development teams. The professionals know about the subtle aspects of their creation and can impart better maintenance services. Also, they will help you achieve better user experiences allowing you to get higher returns on marketing investments.
4. Leverage Analytical Tools
Who doesn’t wish to have more of what they like! Your app users have a similar mentality. They wish to access top-notch features and tend to stay away from not-so-favorite functionalities. So, you should enrich your apps with the features that they like the most.
But, how do you know about user expectations? The answer lies in analytical tools. Several analytical tools remain available in the market. You can invest in the best one to understand the most-loved features in your app and create similar experiences when maintaining it.
Do you know? Most top-notch companies leverage these technologies to serve their customers better with desirable products and better updates.
5. Resolve Bugs on Time
No one likes continuously crashing and glitching apps! Your application might appear fantastic and run seamlessly when developed freshly. However, it might show unexpected faults after frequent maintenance and support services.
Your customers might encounter sudden glitches if you fail to religiously check your app after maintaining it. Sometimes, the application might fail to accommodate new changes and require additional tweakings to make it up to the mark.
So, you should invest in rigorous testing and simulation environments to detect probable bugs in your newly-maintained application. Furthermore, your maintenance team should resolve the bugs on time to retain your audiences and save your business from getting negative reviews on the google play store.
6. Schedule Regular Maintenances
Suppose, an unexpected bug came up in your app, frustrating the users. If the issue doesn’t come to your knowledge on time, you will face numerous users uninstalling your app before your team takes the necessary steps.
Sounds like a nightmare, right? However, it’s a real-life scenario and happens with multiple businesses almost every day. So, you should avoid such losses at all costs. But how?
You can schedule app maintenance and testing to keep your products up-to-date with zero bugs at all times. Such an effort will help you prevent user frustration due to sudden errors in your app. Consequently, you will not experience disappointed users leaving your business and converting with your competitors.
Did the discussion strike concern in you regarding your apps? That’s your call to invest in app maintenance at the earliest.
Now, you might be wondering about the estimated budget required to maintain an app from scratch. We’ve got your back! Below you will find the answer to your mainframe question. So, follow along with the article!
How Much Does Maintenance Cost for an App?
Before knowing the app maintenance cost, it’s essential to understand the mobile app development cost estimate in India. A fully-functional mobile app costs anywhere between $15k to 50k. The cost varies as per the frameworks, platform, and many other parameters in app development.
Now comes the most awaited part of this article – the app maintenance cost estimation. Generally, the rate of maintenance goes 15-20% of the app development cost in India.
Are you wondering about the determining factors of app maintenance cost? Here you go with the critical factors that influence the app maintenance charges.
Development and updating of your app are mandatory for edging out the competitors. Fixing the bugs, improving the user experience, and integrating new features. So, the development maintenance determines the cost of the app maintenance plan.
Your app must not look outdated anytime. To ensure that your app looks and feels new, design maintenance is carried out.
As the breaches and invasions are getting powerful, the security algorithms are advancing. So, security maintenance scales up your app according to the latest security algorithms.
Tracking the performance of your app helps to chalk out the plans for the betterment of your business. Thus, App Analytics is essential and determines the cost of maintenance for your app as well.
With the increasing popularity of your app, more users will download it, and register themselves with your app. It means the maintenance of user-profiles is necessary as the app performs better. So, customer support services drive a major part of the entire app maintenance cost.
Also, the hosting server cost for the mobile app makes up a large chunk of the total app maintenance cost.
So, now you have a complete idea of what is the importance of app maintenance, what are the factors that influence the maintenance cost, and how much you require to pay for app maintenance. You must be wondering which application takes the highest maintenance cost? Well, the native apps demand multiple developers for each platform. On the other hand, hybrid apps need a single developer to maintain everything. So, broadly speaking native apps cost a bit more than hybrid apps.
Looking For The Best App Maintenance Company?
Factors Determining App Maintenance Cost
App maintenance has a necessity for all tech companies. So, you must invest in the services if you wish to stay ahead in the race, make your users happy, and acquire new leads for your business.
By now, you have a rough estimate of the budget required to maintain your application. However, you must have noticed that we have given a range to you. It’s because the final price depends on several factors.
You should know every factor building up the cost of app maintenance if you wish to derive the exact expenses. So, let’s understand the factors determining app maintenance costs right below!
1. Updates and Bug Troubleshooting
You would require spending around $1,000 to $2,000 if you wish to update your app through professionals. Indeed, app updates are expensive and time-consuming.
However, you can get over bug fixing in your app with an investment of around $50. So, the expenses depend on your specific requirements.
2. Maintaining Hosting
Hosting the app on servers has additional charges. It’s a periodic expense that you cannot overlook. You can understand the type of server used to host your app and calculate the expenses accordingly. The standard hosting charges range from $70 to $320 per month.
3. Analytical Processing
Your final bill will dramatically rise if you use external analytical tools for your application. These platforms are essential for your business and can boost your expenses furthermore. So, consider such platforms when calculating the exact budget required to maintain your app from scratch.
4. Customer Support
Another essential aspect of app maintenance is customer support. It is a direct portal for your customers to raise their concerns and inform you about their probable shortcomings. So, it is an extremely essential service and you should incorporate the additional charges in your bill.
5. External Services
Your app developers might leverage third-party services in your app to build a holistic experience for the users. These technologies might have some fees that you must consider when estimating your budget. Besides, the maintenance team might suggest more integrations when maintaining your app. So, you can think of all these features for the exact estimate.
6. App Marketing
Social media platforms have some charges if you wish to integrate their marketing services into your app. As your business grows, you might require more integrations and your maintenance team might suggest better alternatives. Finally, you will have to consider all these factors when determining your expenses.
7. Developers’ Locations
Maintenance charges vary from one country to the other. You can access inexpensive maintenance services from Asian countries. In contrast, contacting digital companies from the USA, UK, and Canada will cost you a bit more for the same project.
That was the most perfect breakdown of app maintenance expenses. Did it seem like a hefty investment to you? Don’t worry; you will find some cost-reduction tips right below!
How to Lower the Cost of Mobile App Maintenance?
Every business knows about the importance of leveraging continuous app maintenance services. However, many firms feel burdened by the investments required to maintain an app, especially if they are startups.
Luckily, you can follow some of the less-discussed hacks to cut down your maintenance costs dramatically. Professional companies invest in these measures to get relief from high maintenance charges for their applications. So, here are the steps to skillfully reduce your maintenance bills.
1. Get the Best App Platform
Your team should work on the most suitable app platform right from the scratch. Many times, companies prefer investing in cross-platform applications to avoid maintenance charges for multiple native products. So, you can choose cross-platform apps or the ones catering to only a specific platform for the best results.
2. Work on MVP
The minimum-viable model is the best one for your newly-launching application. You can remove all unnecessary features, keep the relevant ones, and roll the product in the market to get valuable user feedback. Such a strategy will help you escape crashes and frequent glitches occurring in an overloaded application.
3. Go for App Maintenance Consultation
The top app development companies have expert professionals who have years of experience in maintaining applications and catering to multiple industries. You can approach such experts to understand the breakdown of maintenance charges and find industry-specific tips to reduce your expenses like a pro.
All these steps make accessing maintenance services more affordable than ever. You can resort to a professional consulting agency to unlock more insights on reducing your bill and harness experienced app maintenance services for your premium digital products without compromising on customer experiences.
After hearing many aspects of app maintenance services, you might be intrigued to peep into their comprehensive suite. Right?
We’ve got your back! Follow along with the article to understand what’s inside a professional mobile app maintenance toolkit.
What’s Included in App Maintenance Services?
The best app maintenance services keep your products competitive in the industry and buzz-worthy among the audiences. How do such offerings manage to do so?
To get the best answer, you need to dive into the features offered by app maintenance companies. Here’s what is included in professional app maintenance services.
Take a look!
1. Managing Hosting
Hosting and server-side issues are common in any application. The experienced app maintenance companies manage to host concerns on your behalf to bring the best back-end experience to the table.
2. Analytics
As you already know, the analytical processing of user data is essential to understand their expectations from your application. So, the app maintenance companies help you harness the latest analytical platforms for your product and unveil informative insights about your business.
3. Spotting and Resolving Errors
The mainframe functionality of an app development team is spotting and resolving errors. You can hire them to run a professional diagnosis of probable glitches and completely eradicate them on time.
4. Enhancing CX
Customer experience is critical to taking your business to sky-heights. By hiring an app maintenance company, you can ensure up-to-date and glitch-free app experiences for the users. Consequently, they will remain tied with your business for a prolonged period.
5. App Marketing
App marketing requires several social media integrations in your app. However, maintaining them for a seamless experience can be a challenge. The app maintenance professionals have high experience figuring out classy marketing integrations and leveraging them in digital products. So, you are completely covered regarding marketing efforts!
That’s how a typical app maintenance toolkit appears. Now, you might be willing to hire a top-notch app maintenance agency and access such a comprehensive suite. Here’s something for you!
How Can Auxano Global Services Help You with App Maintenance?
Auxano Global Services is the best app maintenance company out there. We have numerous features that make us the leaders in the app maintenance industry. Have a look below!
- We have years of experience working with numerous app owners and maintaining their products for the best outcomes.
- Our experts have proficiency in detecting lethal bugs in digital products and keep the applications user-friendly and experience-rich at all times.
- We can bring the best integrations for your business in the applications and ensure zero glitches for the best experience.
It’s high time that you contact us and access premium app maintenance services at the earliest!
Maintenance is a necessity for all technical products. How can we leave the mobile apps! Mobile apps also require extensive maintenance to beat the heat of competition and advancing trends in the industry. When it comes to such a crucial aspect as app development and maintenance, hire mobile app developers from the top-most app development names like Auxano Global Services. So, what makes you wait? Contact us now!
Frequently Asked Questions
What is Mobile App Maintenance?
Why Should I Invest in Mobile App Maintenance?
- App Maintenance helps in retaining app users.
- It helps you survive the competitive era.
- Through app maintenance, your business gets access to creating a positive brand image.
- Continuous maintenance saves you from unplanned and lofty expenses.
What are the Types of App Maintenance?
- Preventive Maintenance
- Emergency Maintenance
- Corrective Maintenance
- Perfective Maintenance
- Adaptive Maintenance
What Determines the Cost of App Maintenance?
- Development Maintenance
- Design Maintenance
- Security Maintenance
- App Analytics
- Customer Support Services
- Hosting Server Cost
What is the Cost of Mobile App Maintenance?
Which Apps Have the Highest Maintenance Cost?
Where can I go for more information about app maintenance?
What are the benefits of app maintenance?
What are the top app maintenance strategies?
Which is the best app maintenance company?
About The Author
Jayesh Rathod
Jayesh Rathod is a Technical Lead at Auxano Global Services. As an experienced full-stack web developer he has a strong background in a variety of programming languages and technologies. Jayesh has a passion to shares his exceptional experiences through valuable words.